You’ve recently learned how animals are treated in laboratories. Or one day you realised you would not eat your dog, so why should you eat a goat or a chicken? Or you’ve been working in an animal shelter for many years and have decided it’s time to change society’s attitudes toward animals.
You may be timid or think you do not speak well in public. Perhaps you’ve never been involved in an activist group and you do not know the first thing about them. You may feel that you are all alone. But as an individual you can educate hundreds of people in your community and affect their often unwittingly exploitative attitudes and lifestyles.
Perhaps there are no active animal rights groups in your area. But there is one animal rights person—you.
Anyone can be an activist. It does not take any special skills or superhuman abilities. You just need to care enough about animals to want to help them.
WHAT IS PETA?
PETA India, based in Mumbai, was launched in January 2000. PETA India operates under the simple principle that animals are not ours to eat, wear, experiment on or use for entertainment, while educating policymakers and the public about animal abuse and promoting an understanding of the right of all animals to be treated with respect.
PETA US is an animal rights group founded in 1980 with affiliates worldwide. It has grown from a handful of volunteers to an international organization of over one million members and supporters!
The PETA entities work primarily on the issues of animals used for food, experimentation, clothing, and entertainment.
Grassroots work is essential to the success of the animal rights movement, and each of the PETA entities are committed to helping local activists around the world organize to protect animal rights
WHAT CAN THIS GUIDE DO FOR YOU?
Every day, PETA is deluged with telephone calls and letters from people all over the world who want to help animals but don’t know how to get started. This manual provides step-by-step instructions to help you channel your concern into activism.
